Agenda Setting in Social Networks and the Media during Presidential Elections

Authors

Keywords:

Agenda setting, Social media, Mass media, Presidential electoral processes

Abstract

This article examines the role of social media and journalistic media in presidential electoral processes. A systematic review of scientific articles published from 2012 to 2022 was conducted. The results indicate that the media has a significant influence on public perception and the political agenda during election campaigns. Furthermore, the importance of evaluating political leaders in the voters' decision-making process is emphasized. In summary, the article provides valuable insights into how the media can shape the narrative and public opinion during presidential elections.

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2023-08-02

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Duche-Pérez, A. B. ., Vera-Revilla, C. Y. ., Medina Rivas Plata, A. R. ., Gutiérrez-Aguilar, O. A. ., Hillpa-Zuñiga, M. E. ., & Escobar Juárez, A. M. . (2023). Agenda Setting in Social Networks and the Media during Presidential Elections. HUMAN REVIEW. International Humanities Review / Revista Internacional De Humanidades, 21(1), 55–70. Retrieved from https://www.historicoeagora.net/revHUMAN/article/view/5031

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Vol. 21 No. 1 (2023)

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Research articles

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